Meta Description Generator
The grey text under your link in Google, built from the sentences already on your page — with a live preview of how it will actually look.
Runs entirely in this browser. Nothing you type is uploaded, stored or seen by us.
Three steps, no account.
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01
Paste your page
The description is composed from the sentences you already wrote, so it says what the page says.
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02
Edit it freely
The box is yours from the moment you touch it. "Rebuild from text" starts again if you would rather.
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03
Check the preview
Desktop and mobile, side by side with the count. Over the limit and the preview shows the cut where Google would make it.
A meta description does not affect ranking, and it has never stopped mattering: it is the sentence deciding whether somebody clicks your result or the one beneath it. Left empty, Google writes one for you out of whatever it finds on the page, which is sometimes your navigation.
The number everybody quotes is 155 characters. The truth is that Google truncates on pixel width — around 920 on desktop and less on mobile — so a description of capital letters gets cut sooner than the same count in lower case. The count here is the familiar rule; the preview is what actually happens.
Meta Description Generator, answered.
Between about 120 and 155 characters. Under 70 and Google is likelier to ignore it and write its own; over 155 and it gets cut, though what actually decides that is pixel width rather than the character count.
Not directly, and it has not for years. It affects click-through, which is the thing that actually brings the visit — a page ranking third with a good description beats one ranking second without.
Because it substitutes one when it thinks a passage on the page matches the search better than your description does. That is normal, and it happens more when the description is vague or when the query is very specific.
Yes. Duplicate descriptions across a site are one of the commonest findings in any audit, and they are the reason a category page and its twelve children all look identical in results.
No. It selects and trims sentences from the text you paste, in your browser, with nothing uploaded. Nothing is generated, so nothing can be invented about your page.
This is one job. The workspace does the rest.
The free tools stay free and stay ungated. Recast is where they stop being separate tabs and start handing work to each other — a link becomes a card, an article and a week of posts without you moving anything between them.